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How to Retarget Ads to Engaged Instagram and Facebook Fans
www.socialmediaexaminer.com Oct 14, 2019
Want more sales from your Facebook and Instagram marketing? Have you considered retargeting people who already engage with you? In this article, youll learn how to create a Facebook and Instagram ad campaign to target people who have engaged with...
How to Customize Facebook Ads Based on Customer Awareness Principles
www.socialmediaexaminer.com Oct 11, 2019
Looking for a proven strategy to create Facebook ads? Wondering how to deliver different Facebook ads based on peoples familiarity with your business? To explore how to customize Facebook ads based on consumer awareness of your brand, I interview...
Sources: Lilium is looking to raise up to $500M for its electric flying taxis
techcrunch.com Oct 10, 2019
Flying cars airborne vehicles designed for urban and other short-distance commutes to replace conventional private automobiles are (at best) still years away from being a reality, with significant safety, technology and business model hurdles...
Why the PG&E Blackouts Spared California's Big Tech HQs
www.wired.com Oct 10, 2019
Silicon Valley companies are served by safer, robust transmission lines. Regular homes? Not so much. Huge swaths of California were without power Wednesday after the (recently bankrupt) utility PG&Ewhose downed power lines caused last years Camp...
How to Get Started With TikTok: A Guide for Marketers
www.socialmediaexaminer.com Oct 9, 2019
Thinking of putting your business on TikTok? Wondering how other brands are using TikTok successfully? In this article, youll discover how to create TikTok video and find examples to inspire you to use TikTok in your own marketing. TikToks growth...
5 Ways to Humanize Your Instagram Business Account
www.socialmediaexaminer.com Oct 8, 2019
Want to make your business more memorable on Instagram? Looking for tips to boost brand loyalty with your audience? In this article, youll discover five tips to ensure your Instagram account stands out. When developing an Instagram business...
Video Marketing Strategy: The Power of Video During the Customer Journey
www.socialmediaexaminer.com Oct 4, 2019
Want to use video marketing more effectively? Looking for a proven video strategy? To explore how to develop an effective video marketing strategy, I interview Ben Amos on the Social Media Marketing Podcast. Ben is a video marketing expert and host...
12 Techniques to Reduce Your Facebook Ad Spend
www.socialmediaexaminer.com Oct 2, 2019
Do you want to reduce unnecessary spending on your Facebook ads? Looking for a way to audit your work? In this article, youll discover how to assess and improve your Facebook ad campaign performancefrom first click to landing page conversion. If...
How to Write Facebook Ads That Convert
www.socialmediaexaminer.com Sep 30, 2019
Want your Facebook ads to move people to action? Looking for a framework to help? In this article, youll discover how to develop and compose Facebook ad copy that converts and sells your products. Marketers often talk about how hard it is to get...
Elon Musk Just Unveiled Starship, SpaceX's Human-Carrying Rocket
www.wired.com Sep 29, 2019
Elon Musk was visibly excited as he took the stage on Saturday night at SpaceXs facility in Boca Chica, Texas. Behind him stood the hull of a gleaming, bullet-shaped rocket clad in stainless steel. It looked like something pulled straight from the...
Little Talk of Sustainability at Amazon's Big Hardware Event
www.wired.com Sep 26, 2019
But CEO Jeff Bezos says he considers Amazons hardware strategy to be a part of the companys efforts to reduce its overall carbon footprint. Amazons annual hardware event on Wednesday was not unlike its product announcements from years prior: The...
How to Reduce Facebook Ad Costs With Manual Bidding
www.socialmediaexaminer.com Sep 25, 2019
Want more control over your Facebook campaign costs? Have you considered using manual Facebook ad bidding? In this article, youll discover three ways to control your Facebook advertising costs with manual bid strategies. Facebook uses an auction...
The Unconventional Way to Grow a Facebook Group With Facebook Ads
www.socialmediaexaminer.com Sep 23, 2019
Want to grow your Facebook group membership? Looking for a strategy that works? In this article, youll discover how to use an underutilized Facebook ad campaign type to attract new members to your Facebook group. Attracting new group members with...
New Instagram Scheduling and Messaging Tools: What Marketers Need to Know
www.socialmediaexaminer.com Sep 21, 2019
Welcome to this weeks edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this weeks Social Media Marketing Talk Show, we explore Instagram scheduling and messaging...
Local Business Facebook Ads: What Marketers Need to Know
www.socialmediaexaminer.com Sep 20, 2019
Do you want more foot traffic for your local business? Wondering how Facebook ads can help? To explore what local businesses need to know about Facebook ads, I interview Allie Bloyd on the Social Media Marketing Podcast. Allie is a Facebook ads...
Google completes controversial takeover of DeepMind Health
techcrunch.com Sep 19, 2019
Google has completed a controversial take-over of the health division of its UK AI acquisition, DeepMind. The personnel move had been delayed as National Health Service (NHS) trusts considered whether to shift their existing DeepMind contracts ...
Private search engine Qwant’s new CEO is Mozilla Europe veteran Tristan Nitot
techcrunch.com Sep 19, 2019
French startup Qwant, whose non-tracking search engine has been gaining traction in its home market as a privacy-respecting alternative to Google, has made a change to its senior leadership team as it gears up for the next phase of growth. Former...
Facebook launches Portal TV, a $149 video chat set-top box
techcrunch.com Sep 18, 2019
Facebook wants to take over your television with a clip-on camera for video calling, AR gaming, and content co-watching. If you can get past the creepiness, the new Portal TV let you hang out with friends on your homes biggest screen. Its a fresh...
IBM will soon launch a 53-qubit quantum computer
techcrunch.com Sep 18, 2019
IBM continues to push its quantum computing efforts forward and today announced that it will soon make a 53-qubit quantum computer available to clients of its IBM Q Network. The new system, which is scheduled to go online in the middle of next...
The portrait of an avatar as a young artist
techcrunch.com Sep 18, 2019
LaTurbo: I think that even if they werent signature unique identities or your own avatar, those forms of early video games were a first key to understand more about facets of yourself through them. For me gaming is like water being added to the...
4 LinkedIn Advertising Mistakes and How to Avoid Them
www.socialmediaexaminer.com Sep 17, 2019
Do you use LinkedIn ads? Wondering if youre making costly mistakes? In this article, youll discover four LinkedIn advertising mistakes and learn how to avoid them. In the past, reaching people with your messaging on LinkedIn was almost easy....
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